Our pay-per-appointment model means you only pay when a pre-qualified homeowner sits down with you. No retainer. No monthly fee. No excuses.
| What you're paying for | Google Ads / Agency Retainer | VictoryLead PPSA ✓ |
|---|---|---|
| What triggers billing | Every click, every impression | Only when homeowner meets with you |
| Qualification level | Raw form submissions, unverified | Called, confirmed, homeowner-verified |
| Monthly commitment | 2,000–20,000+/mo retainer | Zero. Pay only per appointment. |
| Contract length | 3–12 month contracts typical | No contract. Cancel anytime. |
| Exclusive territory | ✗ Leads sold to multiple roofers | ✓ One roofer per territory only |
| No-show protection | ✗ You absorb the loss | ✓ Replaced at no charge |
| ROI predictability | Highly variable, hard to forecast | Fixed cost per appointment, easy math |
We don't just find leads — we verify intent, ownership, and readiness before any appointment is confirmed.
We run hyper-local paid ads targeting homeowners in your service area — on Facebook, Instagram, and Google — with roofing-specific creative that pre-qualifies intent.
Every inbound lead fills out a detailed intake form. We screen for property ownership, roof age, urgency, and project type before anyone moves forward.
Our team calls every qualified lead by phone. We confirm their details, verify they own the property, and make sure they understand it's a roofing estimate appointment.
Once confirmed, the appointment is booked directly into your calendar — via Calendly, GHL, or any scheduling tool you use. You get a notification the moment it's confirmed.
We send automated SMS and email reminders the day before every appointment to minimize no-shows. Our current show-up rate is over 87%.
If you pay for an appointment and the client doesn`t show up, we replace it free of charge"
If a confirmed appointment results in a no-show or last-minute cancellation, we replace it at no additional charge. You pay only for appointments that actually happen — every single time, no exceptions.
Get Protected Appointments"I was running Google Ads spending 10,500/month. VictoryLead costs me 4,500 for 18 confirmed appointments. I closed 6 of them — 22K in revenue. Do the math."
"The quality of homeowners they send is what blew me away. These aren't tire-kickers — they've already been called and know exactly why I'm coming. My close rate jumped to 74%."
No contract was the thing that got me to try it. Three months later I'm on autopilot. 22 appointments last month. Best business decision I've made in 10 years of roofing."
Territories fill up fast. Book a free 15-minute call to check availability in your area.
Check My TerritoryNo credit card · No contract · Cancel anytime